Privacy Policy

Last updated: February 2026

MS Media Consulting Ltd, trading as Voxara ("we", "us", "our"), is committed to protecting your privacy. This policy explains how we collect, use, store, and safeguard your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

Voxara is a trading name of MS Media Consulting Ltd, a company registered in England and Wales. Our registered address is:

MS Media Consulting Ltd
Unit 1 Derwent Business Centre
Clarke Street
Derby
England, DE1 2BU

ICO Registration Number: [ICO REGISTRATION NUMBER — ADD BEFORE PUBLISHING]

For any data protection queries, please use our contact form.

2. What data we collect

We may collect the following personal data:

• Contact form submissions: your name, phone number, business type, and any message you provide.
• Service-related data: call recordings, transcripts, and booking information processed on behalf of our business clients.
• Technical data: IP address and browser information, which may be collected by third-party services we use (see Section 5).

We do not currently use analytics software to track your behaviour on our website.

3. How we use your data

We use your personal data to:

• Respond to your enquiries and provide service demonstrations.
• Deliver and improve our AI phone answering service.
• Send you information about our services (only with your explicit consent).
• Comply with our legal and regulatory obligations.

4. Legal basis for processing

We process your data under the following lawful bases:

• Consent (Article 6(1)(a) UK GDPR): when you submit the contact form or agree to receive communications from us.
• Legitimate interests (Article 6(1)(f) UK GDPR): to operate and improve our business and services, where this does not override your rights.
• Contractual necessity (Article 6(1)(b) UK GDPR): to deliver services to our business clients.

5. Third-party services and data processors

We use the following third-party services that may process personal data on our behalf:

• Web3Forms — processes contact form submissions. Data is transmitted to Web3Forms' servers when you submit our contact form. See their privacy policy.
• Google Fonts — fonts are loaded from Google's servers, which may log your IP address. See Google's privacy policy.
• Embeddable Widgets (chat widget) — a chat widget is embedded on our site that may collect interaction data. Please refer to the widget provider's privacy practices.

We do not sell your personal data to any third party. Where we share data with processors, we ensure appropriate data processing agreements are in place.

6. Data retention

We retain contact form data for up to 24 months after your last interaction with us. Service-related data (call recordings, transcripts) is retained in accordance with our agreements with business clients. You may request deletion of your data at any time by contacting us.

7. Your rights under UK GDPR

You have the following rights regarding your personal data:

• Right of access: to request a copy of the personal data we hold about you.
• Right to rectification: to request correction of inaccurate or incomplete data.
• Right to erasure: to request deletion of your data where there is no compelling reason for its continued processing.
• Right to restrict processing: to request that we limit how we use your data.
• Right to data portability: to receive your data in a structured, machine-readable format.
• Right to object: to object to processing based on legitimate interests.
• Right to withdraw consent: where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please use our contact form. We will respond within one calendar month.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

8. Cookies

For information about how we and our third-party services use cookies, please see our Cookie Policy.

9. Data security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. However, no internet transmission is completely secure and we cannot guarantee absolute security.

10. Changes to this policy

We may update this policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact

If you have any questions about this privacy policy or how we handle your personal data, please contact us:

MS Media Consulting Ltd (trading as Voxara)
Unit 1 Derwent Business Centre
Clarke Street, Derby, England, DE1 2BU
Contact us via our website